Strong catalog images start before the camera comes out. Clean surfaces, smooth fabric, accurate labels, and a well-organized product list help the photographer work efficiently and show each item at its best. A little preparation also makes it easier to spot missing pieces or product variations before they interrupt the shoot. Use this checklist to get products ready, communicate any special requirements, and keep the photography process consistent from the first item to the last.
Clean Every Item Carefully
Inspect each product under bright, even light before packing it. Remove dust, fingerprints, smudges, loose threads, and packaging residue using a method suited to the material. Use a clean microfiber cloth for many smooth surfaces, a soft brush for textured items, and manufacturer-approved cleaners when needed. Test cleaning products on a discreet area first, especially on delicate finishes, leather, or printed surfaces.
Check seams, edges, corners, and areas that may not be obvious when a product is stored. Glass and glossy finishes often reveal fingerprints under studio lights, while dark surfaces can show dust. Avoid polishing products with paper towels or cloths that shed fibers. Once an item is clean, handle it with clean hands or gloves appropriate to the material, then place it in a protective container.
Steam and Shape Soft Goods
Steam garments, linens, and other fabric products in advance so wrinkles have time to relax before photography. Follow the care label and keep the steamer at a safe distance from delicate materials, embellishments, and heat-sensitive prints. For items that should not be steamed, use the recommended care method or bring them neatly pressed. Make sure products are fully dry before packing to prevent moisture marks or odor.
Prepare each piece in the shape and condition you want shown. Button garments, straighten collars, arrange straps, and check hems. For bags or soft accessories, use clean tissue or another suitable support to help them hold their form. Keep matching sets together and note any styling instructions, such as how a garment should drape or which side of a reversible item should face the camera.
Verify Labels and Variations
Confirm that each item matches the product information supplied for the catalog. Check names, sizes, colors, model numbers, and any required packaging details against your current product list. If labels must appear in the image, make sure they are straight, legible, and positioned as intended. If they should stay out of view, flag that clearly rather than relying on the photographer to guess.
Separate similar variations so they cannot be confused during the shoot. Use clear tags or removable notes to identify colorways, sizes, finishes, and set components, taking care not to leave adhesive residue on the product. Mark discontinued or sample-only items, and identify which version is the approved final product. Resolve discrepancies before the shoot whenever possible.
Organize for an Efficient Shoot
Arrange products in the same order as the shot list, grouping related items and variations together. Give every item a unique reference that matches the list, and include the requested views, background, props, or styling notes. Pack small components in labeled bags and keep them with their corresponding product. This simple system helps prevent mix-ups when several similar items are being photographed.
Use protective packaging that keeps products clean and prevents shifting in transit. Include any stands, inserts, or accessories needed to present the item, but separate display pieces from items that should appear in the final image. Before delivery, compare the packed products with the shot list and confirm quantities. Share handling instructions and any fragile or unusual details with the photographer ahead of the session.
A clean, smooth, correctly labeled, and organized product is easier to photograph consistently. Complete the checklist before packing, keep the shot list close at hand, and flag anything that needs special handling. For a polished catalog session, contact Cambridge Still Studio to discuss your products and photography needs.